At the 2015 Wearable World Congress, BeyondCurious interviewed companies on the cutting edge of wearables in order to understand how they get user feedback as they develop wearable products. In this video, Theodora Koullias, Founder and CEO of Jon Lou, discusses how her company is helping bridge the gap between fashion and technology. She provides valuable insights on the intricate balance of user feedback and intuition, and how they shape the products people can create.

View our video for more insight from Theodora Koullias.